Category Archives: Media Monitoring

Lucindigo Media Interview with VP Marketing at Radian6, David Alston

By Lucindigo | February 12, 2009

Media monitoring (both traditional, new and social media sources) is a critically important part of Communications/PR and IR. Online media in particular is a rapidly changing landscape and with such volumes of information it is difficult for those tasked with monitoring media to know how to most effectively use their time across monitoring, analysis and [...]

Also posted in Blog Watching, Lucindigo Interview, New Media, Social Media, Strategy, Web | Leave a comment

Learn from today’s leaders, become tomorrow’s - Radian 6 Twebinars

By Lucindigo | July 24, 2008

“Twebinars” - Interviews with social media leaders from cool company in the media monitoring space Radian6.
Of course with a social media twist. Through the webinar element you can learn from those leading in this space today. Through the Twitter element you can share ideas, teach your own insights and have a conversation with a [...]

Also posted in Social Media | Leave a comment

Traditional Media to Online Media to Social Media: Monitoring and Analysis

By Lucindigo | May 22, 2008

Many corporates have accessed media monitoring tools for years taking press clippings from hard copy publications which has more recently extended to online mainstream media monitoring, to blogs and podcasts and now further to all social media channels. A description of the latest view of the impact these channels can have on companies from a [...]

Also posted in Media Musings, New Media, PR, Social Media | Leave a comment