I wrote the note below to media monitoring providers yesterday so I can create a white paper that will help businesses navigate the very wide range of media monitoring providers currently in the marketplace. This spans traditional media, blogs, social media, forums, audio, video etc where applicable for each service provider. It is much different than the days of straight press clippings with a vast range of channels and content types that it is in business interests to monitor.

I have already received responses from Integrasco, MarketSentinel, SentimentMetrics and Verbie.

If you did not receive this request and would like to submit the info below about your media monitoring solution please email me.
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Hello,

For the readers of Lucindigo, a blog focused on online media for PR, IR & Communications professionals, I am undertaking a review of Media Monitoring (news, blogs, social media - the lot) providers in the marketplace.

Multi-channel media monitoring
I am aiming to focus specifically on solutions that take a multi channel focus with coverage right across news media, blogs, forums, newsletters, audio, video and more.

I am wanting to provide a review of media monitoring solutions to these professionals that provides them with a wide view of what is out there on offer and enables them to have confidence in the service they select for their organisation.

Relevance
PR, IR & Comms professionals need a service they use they will not miss content relevant to them. With media monitoring as just one of many tasks to be done during the day, Comms people need to be spared irrelevant content, with a solution that has strong and intelligent filters.

Timeliness
For this group timeliness is of utmost importance. I am looking to undercover a media monitoring solution that provides breadth and depth of content with as close to real-time delivery as possible.

Indexing and Archived by Topic
It is also important to be able to call back upon historical media with ease as it is requested by internal or external parties. I would like to hear what type of indexing and archive services are provided, with services I have come across this is not the norm.

This information will be published both to www.lucindigo.com and collated into a white paper so PR, IR & Comms professionals can get insight in one place about all-channel media monitoring offerings in the market place. This white paper will be regularly updated as new providers enter the market and as current providers evolve and develop their services.

I would love to hear from you about your media monitoring service offering, both on the points below and on any additional features and benefits of your solution that are not highlighted above. If you could keep points I-V under 200 words each that would be appreciated, as this content will be published to my blog and then collated for readers and made available as a downloadable PDF. Concise is good!

I. Your reach
E.g. What, where and why? Do you cover all channels that are relevant for organizations today? Is there a risk you could miss a mention of your company that stakeholders were reading? What number of sources to your cover? What technology do you use?

II. Relevance of items delivered
E.g. How is the topic & environment search brief set up? Can it be altered as business evolves & develops?

III. Timeliness & Delivery of monitoring
E.g How often are items delivered and what are the format options for delivery? Are there archiving/indexing services available? Are these at extra cost? Where are archives hosted if applicable? What are guarantees on security? Can the information be exported?

IV. Pricing & Subscription Options
E.g. The clincher. What are subscription options? How does this stack up against competitors?

V. Google News & Alerts vs You
E.g. A lot of people ask - can’t you just get this for free on Google News or & get them delivered with Google News/Blog alerts? Why is your service better and what value does it add?

Please contact me if you have any questions at all and I look forward to receiving your response.

Best,

Lucinda
www.lucindigo.com