1. Podcasts- Content owners can log on to Digicorp’s Beat9.com site, and upload their audio or video file to have it quickly converted into a fully trackable, ready-to-launch, e-commerce-enabled file. Digicorp, Inc. has launched a service that can insert display ads into audio or video files, and follow those ads as they travel around the Internet–even through peer-to-peer (P2P) file sharing.
Visit www.beat9.com here the web portal allowing you to unleash the great earning potential of podcasts.

2. RSS Feeds- Revenue through subscription RSS feeds and RSS feed advertisements.

Subscriptions New York Times was the first to introduce the subscription model

• Unique quality content - if readers can obtain the same quality and quantity of content from an alternative free source they will.
• Include teaser copy of the above
• Like mags - if content is high quality and valuable - this model could see great success

Advertisements

• Banner ads - decreasing effectiveness, now filtered
• Text ads - now commonplace
• Contextual Ads - most effective e.g. Google AdSense. Pheedo provides related category feeds.

I do not think there is anyway to know what the future media landscape will look like, it is and will continue to be in a state of flux. I bought that URL, www.estateofflux.com as I think that the fourth estate, media, will never be definable again - in flux.

Perhaps one day I will use this website to present information and research on this fact so that people can at least know where we are at each day as things change, cutting edge developments, what can we do, what can’t we do? -And why not?
There are no limits, with the internet at our fingertips, brains and creativity to dream up different ways of media visualisaton, presentation and consumption.

The web makes us smarter, saves us time, automates task that would have used huge amounts of our time previously. But we are in control of making the web smarter - pushing the boundaries for creative solutions, new ideas, innovation, quirky twists and individual insight.

There is so much speak of will there be a place for X,Y and Z with the developments of new media, maybe yes, maybe no we could spend all day making predictions based on only our own biases, assumptions and preferences.

But one thing that will never change is the dire need for creativity in society. Online, offline, everywhere.

Creativity requires the soul to let go of certainties. - Erich Fromm.

How will Web2.0 change Journalism?

Watch Video here

More on Dow Jones - The Tragedy of Peter Kann here 

“The incorporation of internet categories in the Qantas awards
this year wasn’t just recognition of the growing importance of
online media, but a signal that the ‘old’ and ‘new’ media will
co-exist and interact with each other.”

View, leading New Zealand group blog site, Public Address.

How does he do it? Is it the length? content? style? insight?

There is much debate in the newspaper publishing business about whether family ownership is better than public ownership, whether a two-tiered stock structure is better than giving all shareholders the same voting rights.Here’s one thing: Dow Jones has been overpaying the dividend for years to the long-term detriment of the company and for the principle benefit of the Bancrofts. Read it Here at the Columbia Journalism Review

View results of this here with NewsCorp and DowJones share price movements in the last five years here

I see the “Journalists protest at media awards” story is no longer avaliable on stuff. Funny that, they never used to pull stories after 3 days, nothing on Herald etc either. Had to turn to the “Blayney Chronicle” to get the NZPA Scoop.

The protest is in regards to APN’s proposed outsourcing of sub-editing to Australian “PageMasters”.

“These awards are about decent journalism and that means properly run newsrooms,” said New Zealand Herald reporter Simon Collins,

Full Winners List for the Awards Are Here

Scanning the list above you can see that there is no shortage of talent in our newsrooms, with the protest happening at the awards no doubt with an aim to protect this. Each job/ resource cut is compromising our access to the high quality media insight to which we have become accustomed to, and perhaps now take for granted here in NZ.

OMG Award for Site Im loving today - Runway Reporter 

Microeconomic theory maintains that purchases are driven by a combination of consumer preference and price.

Neuroimaging evidence shows that distinct circuits anticipate gain and loss, product preference activated the nucleus accumbens (NAcc), while excessive prices activated the insula and deactivated the mesial prefrontal cortex (MPFC) prior to the purchase decision.

Activity from each of these regions independently predicted peoples purchases above and beyond self-reports they made. 

On a random tangent - but fascinating stuff, all this going on while we are completely unaware in that shoe store. What isn’t clear though - yes, the exorbitant price of the boots activates the insula in your brain, but where is the circuit that kicks in with some inhibitory neurotransmitter that makes you put the Eftpos card back in your wallet!!  

What companies like Toyota and Honda did to the Detroit auto industry is comparable to what online and digital media is doing to traditional media

What do people want right across any type of product group?

* More efficient product
* Less expensive product
* More technologically advanced product
* More nimble company

View Link Here

Zeitgeist Explained
zeit·geist | Pronunciation: ‘tsIt-”gIst, ‘zIt | Function: noun | Etymology: German, from Zeit (time) + Geist (spirit) | Date: 1884 |

Meaning: the general intellectual, moral, and cultural climate of an era.

Zeitgeist measures- Top gaining* Google queries in an era)

NZ
1.  motorhomes
2. poppies
3. taupo
4. quizilla
5. pb technologies
6. fiordland
7. smith city
8. short hair styles
9. rocks
10. mudvayne
11. muffins
12. auckland city council
13. battlefield 2
14. mit
15. trade me new zealand

Australia has Ugg Boots at number two and Bakers Delight at Number 11. Canada has “menufoods” at number one. The irish have “creative ireland” in the number one spot and who wants to be a millionaire at number 11.

*Gaining queries are those keywords whose popularity has increased the most in comparison with the previous month.

Pushing Past The Dip.pdf
What the Romans didn’t know.pdf

Hi all…

In an effort to increase productivity and efficiency I am beginning a new personal email policy. I’ve recently realized I spend more time shuffling through my inbox and less time focused on the task at hand.

It has become an unnecessary distraction that ultimately creates longer lead times on my ever-growing ‘to do’ list. Going forward I will only be checking/responding to email at 11a and 4p on weekdays.

I will try and respond to email in a timely manner without neglecting the needs of our clients and brand identity.

If you need an immediate time-sensitive response, please don’t hesitate to call me. Phones are more fun anyways. Hopefully this new approach to email management will result in shorter lead times with more focused & creative work on my part.

Cheers & here’s to life outside of my inbox!

Read the Manifest Below:

Low Information Diet.pdf

Read about it Here

2006 most deadly year for journalists, says CJFE